Always CAN

Have been basking in the words and energy of Joe Schroeder. Awesome stuff. Stirring. Life changing. Challenging. In-Your-Face.

Practical.

Here's an example.

When Joe got tired of being down and out he took control of his life. Decided to bury the words "I Can't" and live in the truth of "CAN DO". So he made a tombstone and wrote on it

R. I. P.

Here lies the words

"I Can't"

[Date]

Changed his life. So he is now challenging us to do the same.

I did it.

Already changing my life. Different outlook. Not just head knowledge. Down in the gut; into the part of me that actually makes the rest of me tick. Powerful stuff.

Bigger than I thought.

Always assumed it meant now I Can DO.

Uh-Uh.

Yesterday I realized it means I Can BE as well.

I'm BEING

How about you?

Blessings,

Dr Jon

P.S. Get more from and about Joe here.

New Snow

It snowed last night here in St Louis.
White.
Bright.
Clear.
Crisp.

Went out early and just stood in it, enjoying the cleanness, the freshness.

Sort of like the New Year.
Fresh.
"New" which means a time to be done with the "Old".

Old thoughts.
Old habits.
Old ways of being and doing.

Was reading "hTe Alpha Code" yesterday by Joe Schroeder.
New thoughts.
New habits on the way.
New ways of being and doing!

Come join me and the others with me. We are going to new places, becoming new thinkers, breaking new ground.

Becoming the people "I" and "YOU" are meant to become!!

http://www.jonmoreshead.com

Blessings,

Dr Jon
CANDO man

Business is really business

Yesterday a friend spent some time with me, being concerned and caring for me, presenting another business opportunity. For that I am very thankful, especially that he cares about me. Incidentally, the biz op would probably be a good one, a money saver and a potential money maker.

However, the experience taught me something I think profound; something that my friends in the STAR-LINK community probably long ago figured out.

Let's go back to business being business. We spent a couple of days talking about business plans. Let's take it a step further.

Most "real" businesses have two separate departments that get new business. One is called "Sales". The other is called "Marketing". They really are very different parts of the process. Marketing brings people into the "funnel" to use Joe Schroeder's term; Sales makes the close somewhere along the line.

You all are laughing that the "newbie" thinks that is profound when you knew it all along. Me too. I'm laughing to realize it took this long for me to figure it out. Have to thank Joe, though, that it came at all.

Here's the really profound part: I am going to call the business MLS or MultiLevel Selling. Network Sales. The presentation, very good though it be, was all about selling. Wasn't about marketing at all. Honestly, I got pretty uncomfortable - people don't want to be sold, remember? Me neither. I was ready to join up right up front when my friend was being my friend and before he went into selling mode.

We could talk hours about this, though I don't have to. Joe has done it already. (http://www.jonmoreshead.com for info and how to get it). But here's what I take away from this, for me:

Don't sell. Be a Network Marketer.

Be a FRIEND!!!!!!

Blessings,

Dr Jon
MD - Doctor-in-training of Marketing
Star-Link University
Currently enrolling - welcome to the class
http://www.yourgrowthmatters.com

Business Plan Part 2 or 3 Easy Steps to Rethinking the Plan

We mentioned yesterday, rather pointedly perhaps, that you and I need a Business Plan to keep our business on focus, be it MLM or Internet Marketing or any "Brick and Mortar" business. Most of us, though, don't like doing the exercise of thinking (did I really say that??), or of thinking ahead, or of coming up with numbers and projections, or perhaps of "tooting our own horn" even.

Maybe I just gave you a full frontal picture of my brain and personality!

Regardless, here is what I did that made writing a plan a lot of fun.

I changed the name of it. As you know, words tell. I realized that the business plan really has three main sections:

1. What you want to do, the big picture (need, market, research, exit strategy)
2. How you are going to do it, pieces of the picture (tools, people specifics needed)
3. Steps along the way to get the pieces done (dollars, projections, balance sheet)

So, looking at that I realized those could be translated into:

1. Vision
2. Goals
3. Action Steps

Now I'm talking my language! I can think in terms of Vision:

• I am helping other entrepreneurs build their business, or
• I am helping other people to improve their health, physically, emotionally, spiritually, financially

All my mentors and the motivational speakers who speak into my life talk about goals and being specific:

• I am generating $XX per month in my MLM business by 31 Mar 07
• I am working through my Blackman leads each month
• I am setting up a retail leg for my MLM business and selling XX units per week by 31 Jan 07
• I am marketing to previous massage clients with new offers each month
• etc. (the list can get pretty long)

Now I'm cookin'! This is getting fun.

Finally, action steps. What do I do every day to advance me along the path I have just laid out?

• I am calling XX leads each and every day
• I am writing X pages per day in my book
• I am posting to my blog each day
• I am sending a postcard to XX leads each day as a means of follow up to continue the relationship I am building with them
• I am posting to safelists each day
• I am writing a new ad/headline each day to use in various postings
• I am talking to/writing to my mentor each day
• I am listening to the great Joe Schroeder and other mentors each day
• I am doing the necessary inner work, exercises, growing activities each day that help keep me on focus and committed
• I am reading Think and Grow Rich each day
• I am spending time in Scripture each day
• etc.
• etc. (again the list gets long)

May have to make some weekly or just focus on what can be done in the time available or.......
May have to allot more time to the business! (Less sleep, less TV - what? you're meddling again Doc)

Regardless, the action steps move me toward the goals previously written which in turn begin to complete the larger vision.

Will the bank give you money on this? Probably not. Wouldn't be too hard, though, to put some actual dollars into it. And you probably should. Know how much to spend on leads, on mailings, on copies, etc.

Will it keep you on your game? I think so.

Help me out.

Let me know.

Blessings,

Dr Jon
JUICEr
Join Us In Celebrating Excellence (a Schroederism)
http://www.jonmoreshead.com
http://www.beingwork.com

But Doc, I Can't Write a Business Plan!

My older brother, the businessman of the family, has been after me for a couple of years to write a business plan. You see, my son Philip and I operate a lawn/landscaping service which began as his high school job and escalated into the family business. Because of its history and evolution, it has never had a proper foundation: no funding, no marketing, no advertising, so consistent sales (GREAT service, though) and - no surprise! - no money! So my brother's advice was to get it on its proper footing. Write the business plan, make yourself presentable, go through the hoops, run the business like it is supposed to be run.

Know what? That is GREAT advice. Just one problem. I hate the thought of writing a "Business Plan". Sounds like too much work, too much financial stuff. How can I know what my income MIGHT be two years from now?

So I haven't written it (until now!! Yeah!!). Just floundered along, scraping by, uncomfortable but not uncomfortable enough to do something better, to grow myself, to get real with myself. Hurting my son and my family by not doing well. Looking for other ways to generate an income, like MLM or Internet Marketing.

Question: is it wrong to do MLM or Internet Marketing?
Answer: NO, NO, and NO!
Better Answer: If you are going to do any business, MLM or otherwise, do it right! Write the business plan.

Now some of you in MLM already are likely to be thinking, as I, that you don't need a business plan. Just follow the directions your company tells you. Use their plan.

Wrong.

Their plan is to get unfocused people like you and me to join. They are following their plan. They just made us employees without any benefits. Worse than Wal-Mart. Am I upset at them? Yes and No. Yes, because they could do a better job at telling us what we really are. No, because where else can I "own" a company for a few hundred dollars that has the potential to earn me thousands and millions of dollars? Talk about ROI!

BUT... It will only do that if I make my business my BUSINESS. How do I do that? First, write a plan. Second, stick to it.

Tomorrow I'll show you how I wrote my plan. But here's a little preview and a hint (maybe with this hint you can figure out what I am going to say): don't call it a "business plan".

Blessings,

Dr Jon
Stay Ahead of the Curve - www.jonmoreshead.com

Being "__________" (You Fill in the Blank)

Two events occurred yesterday that converged to NOW (early AM, Wed, 10 Jan 07) in my brain.

1) I received and started reading my copy of Warrior's Nest. This is the work of Joe Schroeder, a unique person who by the world's standards was going nowhere fast. He looked at life and began to think backwards and began to do everything backwards and has become the Teacher of Success to the success teachers. You MUST get a copy (here) and read it and DO what he recommends, begin to think the way he teaches you to think. He is the System Heretic. He is all about Community. Giving. Universal Law of Losing Your Life to Gain It. Providing Service. Awesome stuff.

He points out that he was blessed with a gift - ADD (Attention Deficit Disorder) [thought to be "bad" in our world] - that actually allowed, conditioned, equipped him to see and do differently.

2) I got back into a chat room I like to join when possible. It had been nearly 4 months since last there since I teach massage school evenings in three month stretches on the same night. This is a "room", a community of regulars with lots of visitors, that prides themselves with caring and communicating, which they do. However, last night for some reason, after the initial "hi, Jon" upon checking in, my posting was completely ignored.

I realized that I also have a gift. It is the gift of a brain that can analyze (and over analyze and paralyze, too) and a parent/family that taught me to be different. Formerly this combination has been considered lethal to my successful existence. Now, upon the convergence of these two experiences, I realize that this gift is my Life Blood, my Direction, my Chief Purpose.

Joe's ADD, my Analytic Heretic, YOUR "________" (Fill in the unique gift that is YOU) is what makes us US. It is our USP (earlier post). It is what makes us special. It is what gives us a place in the grand Community where we help one another, give ourselves to one another, and grow one another in order to grow ourselves.

Most of us don't do it, don't become our unique US. As a result, we lack. We stay financially poor. Worse, we let others dictate our thoughts and behavior. We worry about what they might think. Stop it! Get real! Turn around. The Bible says to repent - same thing. Become who you ARE. Join the real community of beings who are Becoming Beings! Who are the Becomings. No more ignoring of yourself, or of others' uniqueness. Let's be, let's listen.

Two things converged in my Analytic Heretic brain. Two action steps diverge out of it:

1) As a massage therapist I have been looking for a term to describe what I do, what happens when you get on my table. "Massage" has too many connotations. "Therapy" is ok but sounds too sterile, like what doctors do. Here is my new label: Invitational Beingwork. Come get on my table and you are invited to work on your being, body-soul-spirit.

2) As a Community person I will start a new thread, a new chat room, actually a "listen room". Call it the Listening Post. A place* where we can listen to other people's comments, questions, desires, dreams, wisdom. Encourage each other as human beings to BECOME, to COME-BE.

BE today.

Blessings,

Dr Jon
http://www.jonmoreshead.com
http://www.goodheartgroupinc.com

*Such a place has begun. The Star-Link community. Directed towards business/marketing folk. Listen in, join in. Info here.

New Years Explosion

Today ushers in a new year - 2007! Wow! The old adage is true: Time Flies.

We stayed home last night; no late night partying for us. Rather, we finished the trilogy of the Lord of the Rings on DVD. The family is big fans of the work, and message. We had started to do a 12 hour marathon on Friday evening. Got through two of the three movies (eight hours) but my wife and I faded in and out of the second, winding up at nearly 3AM, so decided to complete the set later. Later was last night. Awesome movies, awesome story. See it again for yourself, to be reminded.

Anyway, we didn't time it this way, but just as the ring got to the mountain and deposited into the fire and melted causing the evil empire to literally implode (towers falling, mountain exploding, fire balls flying everywhere, lava flowing, heroes being snatched from the jaws of death - all great stuff) our clock showed 12 Midnight! New Year. New Beginning. Old Evil, Stuck, Negative, Dark Forces gone. Destroyed.

Symbolic.

Bring on the new!

And a line in the film that fits. Elven lord Elron to the exiled, reticent king yet to be crowned, "Let go of the rage and become what you were born to be."
Publish
I am going to take that to heart. You can too.

Dr Jon